Beauty Secrets Barbie by Mattel (Commercial, 1980)

Here’s a commercial for Beauty Secrets Barbie by Mattel. This was from the period when the basic jingle for Barbie doll products (as on here) was a reworking of the title song from the 1966 movie “Georgy Girl.”

“Comes with a beauty kit – Sport ‘n’ Shape Ken doll sold separately.”

This aired on local Chicago TV on Friday, September 5th 1980.

About The Museum of Classic Chicago Television:

The Museum of Classic Chicago Television’s primary mission is the
preservation and display of off-air, early home videotape recordings (70s
and early 80s, primarily) recorded off of any and all Chicago TV channels;
footage which would likely be lost if not sought out and preserved
digitally.  Even though (mostly) short clips are displayed here, we
preserve the entire broadcasts in our archives – the complete programs
with breaks (or however much is present on the tape), for historical
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5 Comments

  1. JazzyEMC on April 20, 2021 at 1:40 am

    it looks like Ken had his own secrets too…

  2. C LB on April 20, 2021 at 2:08 am

    I have this doll but I have to re-root her hair.

  3. brightbite on April 20, 2021 at 2:11 am

    I remember that Sport N Shave Ken- he was the only one who had real hair, instead of plastic.

  4. hippie doll on April 20, 2021 at 2:11 am

    This version had the really white hair that was so delicate! If you brushed it, it would get frizzy and your barbie ended up with a long cottonball, for hair on her head!
    I don’t know why Mattel used that awful quality of light hair on some of their dolls from the mid-70’s to early 80’s dolls!?

  5. Lyric Rogers on April 20, 2021 at 2:21 am

    i have this barbie doll and she’s one of my all time favorite barbies i ever had!

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